REPORTING

Reporting that explains revenue, not just totals.

See what happened in every auction as it happened. Lumorrow reporting combines revenue, fill, bid behavior, and quality signals in one live view for publishers and demand teams.

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LIVE COMMAND CENTER

One view across formats, partners, and performance.

Track what is changing right now, then drill into why. Reporting is built on the same event stream that powers auctions, so operations and finance teams work from aligned numbers.

+ Minute-level performance trends
+ Unified view for display, video, native, and CTV
+ Publisher and demand side diagnostics
+ API and CSV export paths for BI workflows

Revenue (24h)

$14,286

Fill rate

82.4%

Avg eCPM

$3.92

Active partners

Demand source performance

Live

DSP One 91% $4.12

DSP Two 84% $3.88

SSP Direct 79% $3.44

WHAT YOU CAN ANALYZE

Metrics built for ops and monetization teams.

Revenue by surface and placement

Break down gross and net revenue by format, placement, device class, and geography. Spot where incremental yield is actually coming from.

Auction quality and depth

Track bid density, win rates, timeout impact, and clearing pressure to understand whether inventory is competitively priced in real time.

Demand source diagnostics

Compare partners side by side: response rates, fill, CPM, and invalid traffic alerts. Keep strong paths, cut underperforming ones.

Reconciliation-ready exports

Download hourly and daily reports or pull data via API for finance and BI teams. Keep one source of truth across operations.

< 3s

Typical dashboard refresh

40+

Filter dimensions

24/7

Data pipeline monitoring

CSV + API

Export options

Questions publishers and buyers both ask.

Core auction metrics update in near real time, with most views refreshing within seconds. Finalized reconciliation views are available on hourly and daily windows.

Yes. Lumorrow provides API access for key dimensions and metrics so your team can feed dashboards, pipelines, and internal BI tools.

Absolutely. Reporting supports filtering and segmentation by format, placement, device, region, publisher property, and demand source.

Both sides get transparent reporting views aligned to their role. Shared metrics are reconciled against the same event stream for consistency.

Want reporting tailored to your stack?

Book a walkthrough and we will map the exact reporting views your team needs for optimization, finance, and partner reviews.

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